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EDHE 6780

Educational Resource Development

Spring 2008



Jan. 28

Feb. 4

Feb. 11

Feb. 18

Feb. 25

March 3

April 7



EDHE 6780 Syllabus

University of North Texas

Program in Higher Education

Educational Resource Development EDHE 6780

Spring 2008, Mondays 5:30 – 8:20 p.m.


“…wealth, like age, does not make a university great. But it helps.”

~ Harvard admissions brochure, 1963


Kathleen K. Whitson, Ph.D.

Mean Green Village Bldg. B




Office hours:

Mondays, Tuesdays and Wednesdays 2 p.m. to 4:30 p.m.

Other times by appointment




This course will examine non-profit fundraising for colleges, universities and community colleges. The course will explore the main elements of fundraising including grant writing and how it relates to the mission of the college and interacts with internal and external communities.





1. Students will be able to identify the major areas of the fundraising/development profession.

2. Students will develop an understanding of resource development at a nonprofit organization.

3. Students will analyze ethical questions that confront professionals in the field.

4. Students will be able to define the various types of fundraising and the appropriate purpose of each.

5. Students will be able to identify the elements of an institutional resource development plan and case statement.

6. Students will understand the process of applying for a grant from acquiring a request for proposal through writing the actual grant.





Worth, M. J. ed. (2002) New strategies for educational fund raising. Connecticut: American Council on Education Praeger Publishers


Bauer, D. G., (1999) The “how to” grants manual: successful grant-seeking techniques for obtaining public and private grants. Phoenix, Arizona: American Council on Education Oxy Press



  • Attendance and participation: 5 points
  • Analysis of a published plan: 25 points
  • Case Statement: 30 points
  • Grant Proposal: 40 points
  • TOTAL: 100 points


A = 90 - 100 points

B = 80 - 89 points

C = 70 - 79 points

D = 60 - 69 points

F = fewer than 60 points




Attendance and participation:

A portion of the course grad is determined by the quality and quantity of classroom participation; therefore attendance is essential.


Analysis of published plan:

Plans can be found on the websites of colleges and universities, in hardcopy and via an interview with a development officer. The analysis should look at the plan as it relates to the college’s mission statement and/or strategic plan, the use of data, clarity and readability for the non-educator and practicality of the goals. You will make a presentation of your analysis to the class. You may use power point, handouts or any other means of visual aids to enhance your presentation. The presentation should be 40 to 50 minutes. DUE: February 25


Case Statement:

Review the strategic plan and unfunded needs of your own institution or division. Write a Case Statement for a fund raising effort based on those needs. Identify your audience and the type of fund raising approach you plan to use.

DUE: April 14


Grant Proposal:

Find an RFP appropriate for an educational institution. If possible, find one for which you can realistically research, write and apply within this semester. Or select a small RFP which you can realistically research and write for this assignment regardless of due date. Or select a large RFP, research the data needed and outline how you would write the proposal including an Abstract. The class will share proposals in an informal presentation and discussion. DUE: April 28


Class Schedule

Date Class Content

Jan. 14 Introduction, Overview of class, review of syllabus

Jan. 21 Martin Luther King Day

Jan. 28 Parts I & II, Worth text

Feb. 4 Part III, IV, Worth

Feb. 11 Part V, VI, VII, Worth

Feb. 25 Presentations of plan analysis

Mar. 3 Part I, Bauer text

Mar. 10 Part II, III, Bauer

Mar. 17 Spring Break

Mar. 24 Part VIII, IX, X, Worth

Mar. 31 Discussion on beginnings of grants

Apr. 7 Speaker

Apr. 14 Case Statement Discussion

Apr. 21 Speaker

Apr. 28 Grant Proposal Discussion

May 5 Final Analysis

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